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MM MaschinenMarkt: Podcast Format:piece Structure Domain & Website StructuresPodcasts are becoming increasingly popular. In order to reach the younger target group in particular, new channels will have to be included in the marketing mix in the future. With podcasts, you reach listeners on an emotional level and thus build a more personal approach with high credibility and strong target group loyalty. How does podcast creation work? First, the editorial team will work with you to develop the storyboard. The podcast will be