Selling The Night: When Club Culture Meets Brands, Advertising and the Creative Industries Beethoven Though released in 1968 to

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Selling The Night: When Club Culture Meets Brands, Advertising and the Creative Industries Beethoven Though released in 1968 toAuthor: Andy Crysell They say nothing good happens after midnight, but in the case of creativity, that's just not so. The night fosters a different kind of creativity: something urgent, spontaneous, carved out of necessity. Tracking the past, present and future of this complex, often contradictory dynamic. Selling The Night explores what happens when this creativity influences wider culture and converges with everything from media, advertising, design